FilmCore Gains New Digs in San Francisco
FilmCore Editorial has moved its San Francisco office to an all-new, 10,000 square foot facility. The all-digital studio features six edit bays, equipped with the latest Avid Adrenalin editing systems. FilmCore will also now offer for the first time virtual telecine and virtual visual effects services as a host site for Ascent Media’s UP Satellite and UP FX services.
FilmCore’s new site is located at 500 Sansome Street, across the street from its former facility and offers nearly double the floor space. “We had outgrown our space,” said Jon Ettinger, the company’s Executive Producer. “The new space solves that problem and gives us room for further growth. We are also very excited to be able to offer our clients telecine and visual effects services. It’s a great convenience for them and distinguishes us from other editorial houses.”
FilmCore’s San Francisco staff includes Editors Doug Walker, Connor T. McDonald, Brian Lagerhausen, Tim Fender and Tim Brooks. The studio’s recent credit list includes campaigns for Chevy (Carol H. Williams, San Francisco), Xbox (McCann-Erickson), 7UP (Young & Rubicam) and Hewlett Packard (Goodby Silverstein & Partners).
Editors from FilmCore’s Santa Monica and New York studios are also available for work in San Francisco. Additionally, the company offers access to some of Europe’s top editors through its recent agreement with London’s The Quarry.
The UP Satellite service will allow ad agency personnel and others to work remotely and in real-time with colorists at Ascent Media facilities in Southern California and New York, including Company 3, RIOT and Encore Hollywood. The service uses a secure satellite connection to transmit broadcast-quality video from the post houses to a virtual telecine suite at FilmCore.
UP FX allows agencies to remotely monitor visual effects work ongoing at Ascent Media facilities. With the web-based service, clients can view the output of a visual effects artist’s workstation at FilmCore via a Macintosh computer equipped with proprietary hardware and software. Clients can use the service to review work and to collaborate remotely with visual effects artists.
The two services will be a boon to the Bay Area ad community, notes Ettinger, which is under-served by local telecine and visual effects resources. “Agencies have often had to travel to Los Angeles in order to work with top post production talent,” Ettinger said. “Our service eliminates the need to leave home and it will also encourage agencies to do more of their editorial and finishing work here in San Francisco.”
FilmCore Editorial Santa Monica is located at 1222 6th Street, Santa Monica, CA 90401. For more information, call (310) 587-2400.
FilmCore Editorial New York is located at 149 5th Avenue, 6th floor, New York, NY. For more information, call (212) 627-3100.
FilmCore Editorial San Francisco is located at 500 Sansome St., 7th Floor, San Francisco, CA 94111-2908. For more information, call (415) 392-6300.